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From Growth to Greatness: How Signal of Montgomery, AL is Building Trust Through Teamwork

Signal’s strength lies in the dedication of its local franchise owners and the teams who serve their communities with integrity, consistency, and care. This month, we’re proud to highlight Jeff Mattox and the Signal of Montgomery, AL team, whose leadership, adaptability, and commitment to relationships have driven remarkable growth in recent months. 

For Jeff, success isn’t just about contracts and revenue – it’s about people. Whether it’s his officers, his clients, or his community, his focus on building trust and fostering communication has shaped a franchise that continues to rise to new challenges with confidence. 

A Team That Thrives on Communication 

When Jeff reflects on what makes him proudest, his answer is simple: his people. “I am proud of my team for working as a cohesive team and communicating with our clients during our recent client increase,” he says. 

That word – cohesive – carries a lot of weight. Growth on the scale Jeff’s franchise has experienced requires more than just manpower; it requires alignment. Officers must share information, adapt quickly to new environments, and maintain client trust in the process. For Signal of Montgomery, AL, this has become second nature, thanks to a culture that prioritizes open communication and teamwork. 

Meeting the Challenge of Rapid Growth 

The Montgomery, AL franchise recently faced one of its biggest challenges yet: scaling up to support five new strategic partner sites. This expansion, which more than doubled revenue, wasn’t just about filling shifts, it meant staffing multiple environments with several different kinds of services. 

“Our team accepted the challenge and quickly got our sites in the upper 90 percent (many at 100%) in short order,” Jeff explains. “Most importantly, they built a great relationship with clients and teams through communication, feedback, and quick follow-up on any issues identified.” 

That ability to perform under pressure and build strong client relationships at the same time is what Jeff considers the hallmark of his team. “My team members are real heroes and make me proud of their commitment to overcome any challenge we may face,” he says. 

A Culture of Learning and Collaboration 

Behind the scenes, the Montgomery team has cultivated habits that help them consistently show up at their best. 

“Having team members who foster a culture of continuous learning and effective communication” is key, Jeff says. Regular, open team meetings create space to share ideas, provide feedback, and address concerns. These touchpoints don’t just strengthen collaboration – they also encourage individual growth and ensure everyone stays aligned on client expectations. 

This intentional focus on learning and communication has created a culture where officers know their voices matter and where ideas turn into actions. It’s a foundation that not only supports day-to-day operations but also positions the franchise for sustainable long-term growth. 

A Mindset for Meaningful Work 

When asked about the mindset that shapes his approach to work, Jeff doesn’t hesitate:
“Challenges are what make life interesting, and overcoming them is what makes life meaningful.” 

This guiding principle is more than a motivational phrase – it’s a reflection of how Jeff leads his business. Each obstacle is an opportunity to learn, grow, and prove his team’s resilience. From scaling up for major clients to maintaining consistent quality across multiple locations, this mindset has helped the Montgomery, AL franchise navigate change with purpose and determination. 

Consistency That Builds Trust 

Consistency across client locations has become a hallmark of the Montgomery franchise. 

“Our team works tirelessly to maintain a consistent brand presence across all client locations. By responding to feedback, they build trust and improve the business’s reputation, which is crucial for customer acquisition and retention,” he explains. 

This consistency is no small feat when serving multiple locations and clients. It requires constant feedback loops, a commitment to high standards, and a willingness to act quickly when issues arise. But for Jeff, the payoff is worth it: client trust and long-term partnerships. 

The Reward of Growth and Peace of Mind 

For Jeff, true success is measured in the growth of his team and the trust in his clients.  

“Watching my team members grow, and seeing how they, in turn, help us get better every day and provide peace of mind for our customers – is my favorite part of being a franchise owner,” he says. 

This reflects the heart of Signal’s mission. It’s what clients rely on and what Jeff’s team works tirelessly to deliver. Seeing his officers grow into stronger leaders, build client relationships, and deliver on that promise is the most rewarding part of his journey so far. 

Looking Ahead 

As Signal of Montgomery continues to grow, Jeff remains committed to the same principles that carried his team through rapid expansion: open communication, continuous learning, and a dedication to building trust with clients. 

His story is a reminder that growth isn’t just measured in revenue, but in relationships, resilience, and the Peace of Mind delivered to every client, every day. 

 

Passion Award: Stephen Hayes
Signal of El Paso, TX & Signal of Greater Albuquerque, NM  


At Signal, we drive with passion in everything we do because passion connects people to purpose. 

Stephen Hayes exemplifies this every day. A positive and giving leader, Stephen is a role model to others in the network. He stays closely connected to the Home Office, ensuring he is personally executing operational details with excellence and accuracy. 

Beyond his own market, Stephen is always willing to lend advice and support anyone in the network who needs it, while maintaining strong results in his markets. His dedication, energy, and consistent positive attitude make him a powerful example of what it means to lead with passion. 

Honesty & Integrity Award: Jonas Palmer
Signal of Northwest Tennessee & Signal of Jackson, MS 

We live in honesty and integrity because without it, our company and our brand are hollow. 

Jonas Palmer has taken on some of our most challenging markets and turned them around in a remarkably short time. He leads from the front, never asking his team to do anything he isn’t willing to do himself. 

When feedback comes from the Home Office, whether operational or financial, Jonas responds with transparency and immediate follow-through. His professionalism, accountability, and respect in every interaction set a high standard for reliability and trust. 

Relationships Award: Mike Kosmet
Signal of Michigan 

We build relationships because healthy success can only be created with mutual respect for others. 

Mike Kosmet has demonstrated consistent success for more than a decade. He understands that collaboration fuels progress, as shown in his partnership with our Milwaukee office, which helped drive a significant market turnaround. 

Personable, responsive, and easy to work with, Mike prioritizes communication and follow-through. His ability to engage his team and work alongside peers has contributed to doubling the size of his business this year. He proves that strong relationships are a competitive advantage. 

Serving Award: Shane Wimer
Signal of Nebraska 

We serve our communities without hesitation because serving is the active ingredient in service. 

Shane Wimer led the development of Code Enforcement as a new service offering, generously sharing his entire process with the Home Office and fellow franchisees. His collaboration helped create sales and training materials that are driving growth across the network. 

He knows his officers by name and genuinely cares about their success, which is reflected in his team’s outstanding retention rates. Shane’s ability to balance strong financial performance with a people-first mindset makes his franchise a model for serving both community and team. 

Learning Award: Dan Liotta
Signal of Central and Northern Virginia  

We learn something every day by holding an open-minded approach to everything we do. 

Since joining Signal in 2023, Dan Liotta has made a significant impact. As a strategic and thoughtful leader, he delivers strong results and exceptional customer service by staying focused on sustainable growth. 

Dan is constantly seeking ways to improve his operations and bring more value to his market. His visionary mindset and commitment to continuous improvement remind us that growth begins with a willingness to learn.

Core Champion Award: Haris Johnson
Signal of Washington, D.C. 

While each award represents a specific value, the Core Champion brings them all together. 

Haris Johnson represents the full Signal mission in every aspect of his business. He makes a lasting impression in every interaction, from how he supports his officers to the passion he brings to serving clients. 

He is always exploring new ideas to improve his franchise and shows genuine appreciation for others across the network. His commitment to his team, his clients, and the future of Signal makes him a true Core Champion. 

Congratulations! 

These winners represent what makes Signal different. Our Core Values – Passion, Honesty & Integrity, Relationships, Serving, and Learning – are the foundation of how we operate and how we grow.  

To our 2025 Core Award winners: thank you for leading by example and for showing what it truly means to live the Signal mission.

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